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Information Sourcesas a Persuasive Strategy in Editorials

Le Monde and the New York Times

ÉLisabeth Le

University of Alberta

The media, which includes editorials, have been shown to play an important role in thedefinition of priorities in public agenda. In the domain of international matters, thepublic relies heavily on the media, and editorials play an even greater role. This articleexamines how explicit mentions of external sources of information function in theargumentative structure of editorials to achieve a persuasive effect. Acorpus of 40 editorials dealingwith Russia (taken fromLe Monde andThe New York Times between August 1999and March 2000) has been studied using a cognitive-based linguistic model of discourseanalysis. It is shown how under the guise of bringing some objectivity to the editorials’argumentation, external sources of information facilitate and enhance their subjectivity.

Key Words: editorial • subjectivity • persuasive strategy • information sources

Written Communication, Vol. 20, No. 4, 478-510 (2003)
DOI: 10.1177/0741088303259873
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